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Jan 25, 2015

Why did Apple Inc acquired British startup firm Semetric Limited?

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    Jan 25, 2015

    On January 21, 2015 Apple Inc acquired British startup firm Semetric Limited to add music analytics tool in its devices. Semetric Limited was founded by Gregory Mead, Marie-Alicia Chang and Matthew Jeffery in 2008. In October 2014, Apple acquired Beats Electronics that is known for its premium headphones and Beats Music.

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