Dying my hair without bleach?

i have black hair and i want to dye it burgundy or auburn brownish/ reddish without bleach. dont tell me i should use bleach bc im not gonna do it. not going to strip my hair color either. anyways so should i use loreal feria or hicolor highlights for dark hair? ive seen reviews on both but i wanna know which one gives me better results.
Answers

sara

You can’t, it’s impossible

audrey

You said not to tell you, so ok.

May

It will be hard with such dark hair if it was me I would either choose a brand that lightens and dyes in one..or if you are really against any kinda lightning I'd go with a higher pigmented brand like scwartskopft..but it still may not go the shade of burgundy you want without bleach.